September 02, 2026
Using Gemini Notebook to clean user research transcripts
How to use Gemini Notebook to clean user research transcripts reliably, without the summarising and rewriting problems of ordinary AI chat.
The Stitchwork blog
Ideas and updates on qualitative research, analysis, and building Stitchwork.
March 03, 2026
The Noun Bucket Trap
Top-down categorisation leads to weaker analysis. Take a bottom-up approach instead, using three simple rules for group size, outliers, and labels.
January 16, 2026
Using AI safely and effectively in user research
A pragmatic guide to using AI assistants in user research without compromising quality and integrity.
October 22, 2025
Announcing Stitchwork: Thoughtful Analysis Done Faster
Why I’m building Stitchwork, a qualitative analysis tool that helps user researchers work faster with AI while staying rigorous and in control.